Runako e-commerce inopinda munguva itsva

Runako e-commerce inopinda munguva itsva

Pane imwe nguva kusvika pari zvino gore rino, hafu yehuwandu hwenyika yakakumbirwa kana kurairwa kuti vagare pamba, vachichinja maitiro evatengi uye tsika dzekutenga.

Kana tikakumbirwa kuti titsanangure mamiriro edu ezvinhu, nyanzvi dzebhizimisi dzinowanzotaura nezveVUCA - chidimbu cheVolatility, Kusava nechokwadi, Kuoma uye Kusanzwisisika.Yakagadzirwa anopfuura makore makumi matatu apfuura, iyo pfungwa haina kumbobvira yararama zvakadaro.Denda reCCIDID-19 rakachinja maitiro edu mazhinji uye ruzivo rwekutenga nderimwe rinonyanya kukanganiswa.Quadpack yakabvunzurudza vamwe vatengi vayo vepasirese kuti vanzwisise zviri kuseri kwe e-commerce 'nyowani yakajairika'.

Wakamboona chero shanduko mumaitiro evatengi nekuda kweCOVID mamiriro?

"Ehe tinazvo.Kubva munaKurume 2020, Europe yaiita kunge iri kuvhunduka nekuda kwemaitiro asingatarisirwe uye anochinja hupenyu akadzivirirwa nehurumende.Kubva pamaonero edu, vatengi vaikoshesa kutengwa kwezvinhu zvine chekuita negirosari pane kushandisa mari pazvinhu zvitsva zveumbozha panguva iyoyo.Nekuda kweizvozvo, kutengesa kwedu kwepamhepo kwakadonha.Nekudaro, kubva muna Kubvumbi kutengesa kwakadzokera kumashure.Zviripachena kuti vanhu vanoda kutsigira zvitoro zvemuno nemabhizinesi madiki.Muitiro wakanaka!”Kira-Janice Laut, mubatsiri-muvambi we skincare brand cult.care.

“Pakatanga dambudziko, takaona kuderera kukuru kwekushanya nekutengesa, sezvo vanhu vainetsekana nemamiriro akaita zvinhu uye kukosha kwavo kwaisava kutenga make-up.Pachikamu chechipiri, takagadzirisa kutaurirana kwedu uye takaona spike mukushanya, asi kutenga kwaive kwakaderera pane zvakajairika.Padanho chairo, tiri kuona maitiro evatengi akafanana zvakanyanya dambudziko risati raitika, sezvo vanhu vari kushanyira uye kutenga nemutengo wakafanana kupfuura kare. "David Hart, muvambi uye CEO we make-up brand Saigu.

Wakambogadzirisa yako e-commerce zano kuti upindure kune "nyowani yakajairika"?

“Chinhu chedu chikuru padambudziko iri ndechekugadzirisa kutaurirana kwedu uye zvirimo kuti zvienderane nemamiriro chaiwo.Takasimbisa mabhenefiti ekugadzirwa kwedu (kwete maitiro) uye takaona kuti vatengi vedu vazhinji vaishandisa make-up pavanenge vachifona pavhidhiyo kana kuenda kuchitoro, saka takagadzira zvemukati zvemamiriro aya kukwezva vatengi vatsva. .”David Hart, muvambi uye CEO weSaigu.

Ndeipi e-commerce mikana yauri kufungisisa mune ino nyowani mamiriro?

"Sebhizinesi rinonyanya kuvimba nekutengesa e-commerce, isu tinoona kukosha kwakasimba kwekutarisa pane izvo zvekutanga zvekuchengetedza vatengi: kutevedzera tsika dzepamusoro uye kutengesa zvigadzirwa zvakanaka.Vatengi vachakoshesa izvi uye vogara nemhando yako. "Kira-Janice Laut, muvambi wecult.care.

"Shanduko yekutenga maitiro evatengi vekugadzira, sezvo zvitoro zvichine mugove wakawanda uye e-commerce inoramba iri chidimbu chidiki.Isu tinofunga kuti mamiriro ezvinhu aya anogona kubatsira vatengi kufunga zvakare kuti vanotenga sei make-up uye, kana tikapa ruzivo rwakanaka, tinogona kuwana vatengi vakavimbika. "David Hart, muvambi uye CEO weSaigu.

Tinoda kutenda David naKira nekutaura zvakaitika kwavari!


Nguva yekutumira: Nov-23-2020